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HAKI Safety has announced its expansion into the Irish market with the opening of a sales office in Dublin. The move is part of the company’s broader strategy to strengthen its European presence, particularly within the system scaffold sector.
The new office will enhance HAKI Safety’s ability to support customers engaged in commercial real estate development and maintenance. While a local distributor will continue to supply HAKI Safety’s portfolio of work zone safety products—including catchfans and barrier systems—the company’s direct presence in Ireland will enable it to better understand and meet market demands.
Thomas Schüller, Chief Commercial Officer of HAKI Safety, highlighted the opportunity in Ireland, “There is market potential in Ireland that we want to take advantage of. The investment brings us closer to customers who are primarily active in exploiting and maintaining commercial real estate. With this establishment, we gain a direct presence in the country and can better understand and meet the specific needs of our customers.”
HAKI Safety’s expansion into Ireland is part of a wider growth strategy. The company has recently strengthened its sales teams in Slovakia and Croatia, leading to new business opportunities.
Additionally, HAKI Safety has leveraged its experience in Scandinavian e-commerce to launch online sales in the UK last autumn, with plans to expand into France this summer.
Market trends in Ireland have been favourable for HAKI, with a notable shift from traditional tube and fitting scaffolding to system scaffolds—a core area for the company.
Demand is also increasing for work zone safety products such as fall protection systems, stairways, and barrier systems, a sector in which HAKI Safety has seen substantial growth through acquisitions.
