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Tuesday, December 16, 2025

Scaffmag expands into US market with SAIA partnership

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Scaffmag is expanding into the United States through a strategic multi-year partnership with the Scaffold & Access Industry Association to produce SA Magazine from 2026.

The agreement marks Scaffmag’s first formal entry into the American market and will see the publisher deliver full editorial, design and production services for SAIA’s bi-monthly publication whilst the association retains ownership and strategic direction.

SA Magazine will relaunch with a modern design in both print and digital formats, featuring content focused on safety standards, regulatory updates, emerging technologies, training insights and international best practices across the scaffolding and access sector.

The partnership combines SAIA’s position as America’s leading scaffolding and access industry association with Scaffmag’s established international readership of more than 328,000 across Europe, 40,000-plus in North America, and growing audiences in Australia and New Zealand.

Mike Bredl, president of SAIA, said the collaboration positions SA Magazine as a leading international authority for scaffolding and access innovation.

“This relaunch reflects our commitment to elevating industry knowledge, expanding global connections, and providing meaningful value to our members and partners,” he said.

Daniel Norton, editor of Scaffmag, said: “This partnership represents an exciting opportunity to support SAIA and the American scaffolding industry whilst strengthening connections across the international access sector. We’re looking forward to working with SAIA to deliver a publication that serves the needs of scaffolding professionals on both sides of the Atlantic.”

Norton will take on the role of editor for SA Magazine as part of the agreement. Scaffmag Magazine will continue to publish as normal in the UK alongside the new venture.

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